Today, instead of the usual featured film, we invite you to do more than just watch–we invite you to act, thanks to an innovative, thought provoking, and potentially impactful Kickstarter program. PopUp Forest Times Square presents a temporary nature exhibit designed to draw attention to NYC green space, hoping to inspire conservation efforts. Bonus points for one of the best taglines ever.
“If a forest can make it in Times Square, it can make it anywhere.”
Because if their proposed forest can make it in NYC, maybe it will inspire other acts of urban greening everywhere.